In an exclusive People Style Watch article titled “Theo James’s New Gig Will Make You Wish Magazines Were Scratch-n’-Sniff“, we finally have official confirmationthatTheo James’ will be the new face of anupcoming Hugo Boss fall fragrance. We also get our first official image (below) where Theo looks nothing short of smoldering.
Theo James said in a press release:“I’m honored to be representing Boss Parfums as an Ambassador in their latest perfume campaign. I have for a long time admired Boss for achieving the perfect balance between the classic and the contemporary. This campaign encapsulates the iconic spirit of the brand and reflects my own tastes and attitudes towards a truly unique fragrance.”
Theo James said in a press release:“I’m honored to be representing Boss Parfums as an Ambassador in their latest perfume campaign. I have for a long time admired Boss for achieving the perfect balance between the classic and the contemporary. This campaign encapsulates the iconic spirit of the brand and reflects my own tastes and attitudes towards a truly unique fragrance.”